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        1 - The effect of tourists’ self-concept on satisfaction and their intention to recommend the tourist destination )Case study: Mashhad, Chalidarreh Dam(
         
        Individual self-concept explains and predicts different facets of consumer behavior. This study examined the effects of tourist self-concept on their intention to recommend destination, travel satisfaction and travel experience. The population of this study includes all More
        Individual self-concept explains and predicts different facets of consumer behavior. This study examined the effects of tourist self-concept on their intention to recommend destination, travel satisfaction and travel experience. The population of this study includes all tourists who were visiting Chalidarreh dam, among them 308 was selected randomly as the research sample. The data were collected by means of a questionnaire and were analyzed by structural equation modeling and LISREL software. The results show, the perception of travel experience, facilitates the relationship between ideal self-concept and travel satisfaction of tourists. Also the travel satisfaction, facilitates the relationship between perceived experience of travel and the intention to recommend tourist destination. The results of this study can improve the perception of managers which will provide a better understanding of tourist behavior and policy making in the field of tourism marketing. Manuscript profile
      • Open Access Article

        2 - Investigating the Role of Iranian National Culture on Creating Images of Iran’s Tourist Destinations: A Case Study of Gilan Province
        mohamadreza taghizadeh joorshari Narges Delafrooz mamoud shabgu monsef saeed baghersalimi
        This study set out to investigate the effect of familiarity with a country’s culture on the images created in the minds of the foreign tourists visiting there, and the improvement of the public images made of smaller geographical units of that country such as its provic More
        This study set out to investigate the effect of familiarity with a country’s culture on the images created in the minds of the foreign tourists visiting there, and the improvement of the public images made of smaller geographical units of that country such as its provices as well. To this end, Gilan province was selected as the population of the study to research on. To collect the required data for testing the three hypotheses defined for this study, a 24-item questionnaire was administered on some 218 foreign tourists who visited different cities of Gilan province. The hypotheses and relationship between the research variables were analyzed through PLS software, using structural equation modeling techniques. The findings of the study suggested that familiarity with Iranian culture could improve Iran’s image and that of the Gilan province in the mind of a foreign tourist. Moreover, the impact of the Iran’s image on Gilan’s image was confirmed. Manuscript profile
      • Open Access Article

        3 - Network Analysis of Organizational Cooperation in Tourism Destination Management
        Asghar   Tahmasebi mehri zavarniya
        Organizational cooperation is regarded as a key factor in the sustainability and competitiveness of tourist destinations. This study sought to investigate the organizational cooperation network and the position of different actors and organizations within the management More
        Organizational cooperation is regarded as a key factor in the sustainability and competitiveness of tourist destinations. This study sought to investigate the organizational cooperation network and the position of different actors and organizations within the management of Mashhad tourist destinations, using Social Network Analysis. To this end, the data on the organizational interactions of 30 actors involved were collected through surveying and interviewing three key experts in each relevant organization. The data were then analyzed via Ucinet software, using the in-degree, out-degree, and betweenness centrality indicators. The findings of the study indicated that the governmental organizations such as the provincial governments, gubernatorial offices, and the Law Enforcement Forces mostly exercised control and power on Mashhad tourist destinations’ organizational cooperation network. Moreover, with the highest amount of betweenness centrality, the gubernatorial offices, and the Office of Tourism and Cultural Heritage enjoyed the greatest potentials for cooperation within the organizational cooperation network. Manuscript profile
      • Open Access Article

        4 - Investigating the Factors Affecting the Local Community's Life Quality in Religious Tourism Destinations: A Case Study of Shiraz
        Abbas Javidian
        Religious tourism has long been welcomed by many tourists and individuals, creating changes in the host community's quality of life through changing human interactions. Therefore, this descriptive survey study sought to identify and rank the factors involved in the loca More
        Religious tourism has long been welcomed by many tourists and individuals, creating changes in the host community's quality of life through changing human interactions. Therefore, this descriptive survey study sought to identify and rank the factors involved in the local community's quality of life in Shiraz as a religious tourism destination using the fuzzy cognitive mapping approach. To this end, two types of statistical population groups were used. The first group comprised of experts in the field of religious tourism in Shiraz who were selected judiciously and purposefully to adjust and determine the intended factors. Then, a matrix questionnaire was administered to the second group which comprised thirty indigenous workers in the field of religious tourism. Then, the data and scenarios were analyzed using the fuzzy cognitive mapping technique, and the research model was designed using social network analysis. The results showed that there are several factors involved in improving the local community's quality of life in Shiraz, including increasing welfare, increasing investments, and a sense of belonging among residents and tourists, respectively. Manuscript profile